面试题：说服能力
面试题：说服能力
问：你的应变能力如何？
答：从前，在我们新产品投产时，都是我们的总工程师发布一则关于新产品
优良性能的评论。但是当我负责一项新产品的投产时，我决定让我们3 个最大的
客户录制一盘宣传我们新产品的录像带，用于我们的市场推销活动。这种做法大
大提高了我们的信誉，而且销售量超过了6 个月的销售定额。现在我们通常都采
用这种方式来推出我们的产品。
这是个考察求职者的创造力和主动性的问题。举一个你如何改变计划或方向
并且取得同样或更好效果的例子。你要侧重谈你怎样获得至关重要的信息或者是
你如何改变个人作风获得与别人合作的机会。
q:how resourceful are you?
a:at one time,for all of our new product launches,our chief engineer
would release a press statement about its virtues.but when i was given
responsibility for a new launch,i decided to get three of our largest
customers to videotape an endorsement or use in our marketing campaign.the
result was a far higher level of credibility,and we exceeded our six
month sales quota.we now use personal endorsements routinely when we
launch our products.
问：向我证明你的说服能力。
答：在我做暑期实习生期间，我被派去对一主要公共设施的所有通讯费用基
准进行调查研究。我必须取得属于几个不同部门的员工的一致意见。遗憾的是，
因我是实习生，被拒绝合作。我不得不和每个员工单独会面，并说服他们，我现
在所做的一切最终都是有益于他自己的部门及整个公司。经过一个月的努力，我
终于说服了他们，计划得以圆满地实施，最后拿到了因努力而挣得的奖金。
这是个考查领导能力的问题，不过尽可能别用你被指定为领导者的例子。可
能的话，描述你没有真正职权的一次经历，但你运用你的说服能力获得人们对你
的支持。描绘你努力的目标和你的努力的结果。大家为什么会信任你？
q:give me proof of your persuasiveness.
a:during my summer internship i was assigned the task of conducting
a benchmarking study for all the communicationexpenditures for a major
utility.i had to get the consensus of employees in several different
departments.unfortunately,they resented the fact that i was just a summer
intern,and they refused to cooperate. i had to schedule individual
meetings with every employee and persuade each one that what i was doing
would be ultimately beneficial to his or her own department and to the
company.after a frustrating month i finally got everyone's
cooperation,the project went flawlessly,and in the end i received a bonus
for my efforts.
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